Bright was heading into an important new chapter. The product had evolved, the team was preparing for its Series A round, and version 5 of the platform was on the horizon. But the brand and website no longer reflected the scale of what the company was becoming. I was brought in to help close that gap. Working closely with co-founders Bryan and Ian, I refreshed Bright’s visual direction, redesigned the website, and created an investor-focused brand film to help the company communicate its product and future more clearly.